Brand Manager (Full Time)

I spent 1.5 years working full-time for Academy of Art University in San Francisco as the Brand Manager. I report to the VP of Marketing, as well as the Director of Marketing, and collaborate daily with the Creative Director. I oversaw Branding and Public Relations on behalf of the marketing department. I also worked on social media with a team of three other creatives. I was in charge of executing omni-channel marketing campaigns, as well as strategically disseminating content produced by our academic departments. I developed Brand Guidelines, Strategy decks, and integrated campaigns for OTT, print, and social.